Why Local Language Menus Increase Sales in India
Strategy1 Min Read

Why Local Language Menus Increase Sales in India

R

RevMenu Team

February 6, 2025

Don't alienate your non-English speaking customers. Discover why offering menus in Hindi, Gujarati, or Tamil is a game-changer for revenue.

The "Vernacular" Opportunity

India allows for diverse culinary experiences, and your menu should reflect that. While English is common, millions of Indians prefer reading in their native script, especially when it comes to food.

Comfort Leads to Confidence

When a customer sees *Matar Paneer* written as 'മറ്റർ പനീർ' (Malayalam) or 'मटर पनीर' (Hindi), they feel an instant connection. They understand exactly what the dish is without ambiguity. This confidence leads to faster ordering and fewer questions for your staff.

Avoiding "Fancy Name" Confusion

Complex English descriptions can sometimes intimidate customers. A simple native translation ensures that everyone, from teenagers to grandparents, feels comfortable ordering at your restaurant.

RevMenu's 10-Language Support

RevMenu is built for India. We support:

  • Hindi (हिंदी)
  • Gujarati (ગુજરાતી)
  • Marathi (मराठी)
  • Tamil (தமிழ்)
  • Telugu (తెలుగు)
  • Bengali (বাংলা)
  • And more...

Our bilingual toggle allows customers to switch languages instantly with one tap. This inclusivity is a massive competitive advantage.

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