Not all QR codes are the same. Learn the difference between static and dynamic QR codes and why it matters for your restaurant menu.
The Short Answer
A static QR code links to a fixed URL that never changes. A dynamic QR code can be updated to point to different content without reprinting the code. For restaurant menus, dynamic QR codes are always better.
Static QR Code Explained
A static QR code is created once and links to a specific webpage or PDF forever.
- Pros: Free to create, simple
- Cons: Cannot be updated. If you change your menu, you need a new QR code and must reprint everything.
Dynamic QR Code Explained
A dynamic QR code links to a URL that can be updated on the backend. The printed QR code stays the same, but the content it shows can change.
- Pros: Update menu content anytime without reprinting
- Pros: Track scan analytics (how many people scanned)
- Cons: Requires a platform like RevMenu to manage
Why Dynamic QR Codes Win for Restaurants
| Feature | Static QR | Dynamic QR |
|---|---|---|
| Update prices | ❌ Reprint needed | ✅ Instant update |
| Add new items | ❌ Reprint needed | ✅ Add anytime |
| Mark items sold out | ❌ Cannot | ✅ One-click |
| Track scans | ❌ No analytics | ✅ Full tracking |
| Cost over time | High (reprinting) | Low (one-time print) |
How RevMenu Uses Dynamic QR Codes
When you create a menu on RevMenu, we generate a dynamic QR code for you automatically. This means:
- Print it once, use it forever
- Update your menu 100 times if needed–same QR code works
- See how many people scanned your menu each day